Tag: HU
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Bacardi India Ramp Up Premium Spirits Strategy with Tequila and Whiskey Focus
Bacardi India is poised to expand its premium spirits offerings by increasing launches and investments, especially in tequila and whiskey. The market shows a strong growth trajectory for premium spirits, with Bacardi aiming to capitalize on this trend amid rising competition. The company’s focus on premiumization aligns with consumer preferences for quality over quantity, highlighting…