El Batal for Investment has launched “Rock Developments,” consolidating real estate projects in Egypt, Canada, and Saudi Arabia with an initial capital of 6 billion EGP. The company aims to manage ten residential projects accommodating 7,000 families, with plans for expansion. In addition to real estate, El Batal intends to diversify into hospitality and healthcare services.
El Batal for Investment has officially launched “Rock Developments,” unifying its real estate ventures across Egypt, Canada, and Saudi Arabia. The company has initiated this new entity with a capital investment of 6 billion EGP and aims for total investments amounting to 10 billion EGP. This milestone was celebrated at a grand event attended by prominent company figures, media representatives, and artists at Le Lac Du Caire Island, a venue chosen to signify the establishment of an independent real estate firm poised for future growth.
Engineer Emad Doss, who founded both El Batal for Investment and Rock Developments, elaborated on the company’s strategic vision for expansion. He emphasized that Rock Developments will serve as the real estate division of El Batal for Investment, focusing on methodical growth not only within Egypt but on an international scale.
Rock Developments encompasses a range of residential and commercial real estate projects, branded under the “Rock” identity. Significant developments are positioned across both East and West Cairo, including notable projects such as Rock Elite in New Heliopolis, Rock Yard in Sheraton, and Rock Eden in 6th of October City, among others. The company’s philosophy integrates heritage and modernity, inspired by the enduring strength of a “rock.”
Currently, Rock Developments oversees over 10 real estate initiatives accommodating approximately 7,000 families, with aspirations to increase this capacity to 10,000 families shortly. Moreover, El Batal for Investment plans to diversify its portfolio by venturing into hospitality and healthcare services in addition to its real estate undertakings. With a robust legacy of over 45 years, the company has established itself as a leader in expanding its operations beyond Egypt, particularly in Canada, where it has undertaken several landmark developments.
The establishment of Rock Developments marks a significant strategic shift for El Batal for Investment, allowing it to consolidate its real estate projects under a singular brand while promoting organized growth. Over recent years, the real estate sector has shown positive trends in both local and international markets, prompting companies like El Batal for Investment to expand their portfolios further. The focus on blending heritage with modernity aligns with current market demands for quality and sophistication in living environments, while the diversification into hospitality and healthcare suggests a comprehensive approach to investment in essential services.
In conclusion, the launch of Rock Developments under El Batal for Investment represents a strategic maneuver aimed at fostering growth within the real estate sector, both domestically and internationally. The company’s commitment to integrating modernity with heritage in its projects indicates a forward-thinking approach to real estate development. Furthermore, its plans to diversify into hospitality and healthcare demonstrate a holistic strategy to meet various market demands and expand its operational footprint.
Original Source: www.zawya.com
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